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Following its unveiling at GLEE, the new 2019 NOMA Garden Lighting range is now available to order from LeisureGrow Products.
Along with great quality product, the range also comes with new freestanding merchandising stands to allow products to be displayed inside or outside of their packaging. The team has also developed bolder, simpler messaging to make it easier for consumers to shop and to understand the technology that makes NOMA Garden Lighting products a cut above the rest.
New For 2019
New Collections from NOMA Garden Lighting for 2019 include: an expanded Functional Lighting range; the nautical inspired Coastal Living; a Global Trend that uses gunmetal, copper, and wire; the Contemporary Living Collection which includes the best-seller Edison-style bulb lights; a Classic Collection; plus novelty and decorative lights.
At GLEE customers were wowed by the Solar Trout and Carp Stake Lights, pretty Coastal Solar Bunting, and new Solar Hanging Basket lights. The functional lights were also crowd-pleasers, with customers amazed at the brightness of the pathfinder and bollards in the range – some emitting up to 50 lumens (compared to most solar lights which emit 1 lumen).
For a bolder display in-store, free-standing disposable merchandising stands branded with the new NOMA Garden Lighting logo and Solar 365 or Fit & Forget messaging will be available. These stands allow for multiple products to be displayed on one cohesive stand, with the option to have unboxed product hanging or slotted into the top of the display so consumers can get hands-on with the product. A consumer take-away leaflet is also available to give shoppers more information and increase sales.
Frank Kaminski, marketing director for NOMA Garden Lighting, said, “With the market-beating technology and expert design that goes into each NOMA Garden Lighting product, we know that if consumers get the chance to try them out then they’ll understand just how good NOMA Garden Lighting is. We want to get the message out there to customers and consumers alike that our solar lighting really does work 365 days of the year, and our new messaging, logo, and point of sale reflects this.”
Solar 365 – Solar Lighting that Works All Year Round
Solar 365 – the leading patented technology behind NOMA Garden Lighting – guarantees light on NOMA Garden Lighting’s solar products for six hours every day, 365 days a year, no matter how dull the weather. Solar 365 products have a larger quality solar panel to let more daylight in, three times the normal amount of rechargeable batteries compared to other solar products, and a six hour timer so no energy gets wasted.
60 Days Fit & Forget Battery Lights
For those lights that are battery operated, NOMA Garden Lighting’s Fit & Forget battery-operated technology gives 60 days of lighting (six hours every day) from one set of batteries, by using less power but delivering a great quality of brightness